06/30/2017

Beko’s Refrigerator Technology Keeps Produce Fresh Up to 30 Days

By Beko US

Bolingbrook, Ill. (June 30, 2017) – Beko (www.bekoappliances.com), the #1 European freestanding home appliance brand just introduced into the North American market, has created a 19.9 cu. ft. French door refrigerator/freezer (BFFD3622SS) featuring the perfect conditions for food to stay fresh up to 30 days*.

 

With meticulous temperature management and precise humidity control, Beko’s EverFresh+ technology keeps fresh food fresher three times longer than the average refrigerator, according to Sazi Bugay, director of product management, Beko US, Inc. This means that one month later, apples, heads of lettuce and/or celery stalks will be just as crisp and delicious as the day they were placed it in the refrigerator’s EverFresh+ compartment.

 

In addition, Beko has developed the NeoFrost™ dual cooling technology to ensure food stays fresher, longer. Unlike conventional single cooling systems, NeoFrost uses two separate cooling systems to maintain optimal humidity in the fridge, while keeping the freezer dry and frost-free. It also cools up to twice as fast and keeps the airflow completely separate between the refrigerator and the freezer, so food odors never transfer between compartments.

 

Another feature, the Active Fresh Blue Light, continues the process of photosynthesis of produce in the refrigerator, providing prolonged storage life and freshness of fruits and vegetables while maintaining their natural flavors and nutritional elements.

Beko Cooling/Add One

 

“Our kitchen solutions deliver forward-thinking technology and maximum efficiency in beautifully modern packages to make life better,” Bugay said. “Our entire line of refrigerators is ENERGY STAR® compliant…and that’s good not only for the environment, but also for your electric bill.”

 

The refrigerator’s flexible storage capacity keeps a wide variety of items – from party platters and two-liter soda bottles, to gourmet cheeses and last bites of delicious desserts – visible and accessible. With height-adjustable cantilevered shelves, freezer sliding storage, gallon bins and extra-large capacity pantry and freezer drawers, Beko refrigerators allow for quick adjustments, easy organization, and maximum space.

 

Other features that make this refrigerator special include:

  • Turbo Ice Maker™: Generates a cool 11 pounds of ice in 24 hours, preventing last-minute trips to the store when friends and family pop in for a visit.
  • Fingerprint-Free Stainless Steel: Makes fingerprints nonexistent, so the refrigerator always looks spotless, clean and shiny.
  • IonGuard: Neutralizes bacteria, viruses and particles in the refrigerator, creating an antibacterial effect.

 

The refrigerator, which is available now for $2,499, measures 69 ¾ x 35 ¾ x 26 ¾ inches. For more information, visit www.bekoappliances.com. For a list of authorized dealers, visit www.bekoappliances.com/where-to-buy.

 

Beko US, Inc. was founded in June 2016 and recently opened a distribution center in Bolingbrook, Ill.

  

About Beko US, Inc.

Beko US, Inc. is a subsidiary of Arçelik A.S., whose vision is “Respects the globe, Respected globally.” The company is committed to developing highly energy efficient electrical appliances that deliver exceptional value, superior quality and high levels of customer satisfaction by listening and responding to the needs of consumers. With a growing presence in 140 countries worldwide, Beko is the fastest growing major appliance brand in Europe and the top-selling brand in the United Kingdom. In June 2016, Beko secured a place in the U.S. market, with retailer commitments and a sister brand, Blomberg, that has been a top choice in premium developments across North America since 2008. In 2017, Beko US, Inc. received the Environmental Protection Agency’s ENERGY STAR® Partner of the Year Award for its outstanding contributions to protecting the environment through energy efficiency. For more information, visit www.bekoappliances.com or www.blombergappliances.com.

 

*Tested by SGS www.sgs.com, (compared to standard crisper for broccoli and lettuce)

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